Sales Blog

Research shows sales professionals receiving structured coaching consistently outperform peers, achieving higher win rates and stronger pipelines.

Time is the most valuable resource for sales professionals. Yet research shows many spend less than 30% of their working hours on direct selling and customer engagement, with the rest consumed by administration, meetings and reporting. This imbalance weakens quota

Organisations that prioritise both individual discipline and systematic sales management report higher conversion rates, predictable pipelines and stronger revenue growth.

Research shows that teams who engage in formal sales training achieve higher annual revenue growth, better quota attainment and stronger client engagement than those without structured programmes.

Global research shows that organisations with mature management practices outperform those without by double-digit margins.

As sales environments grow more complex and buyers more risk-aware, outdated pressure tactics fail to deliver predictable results.

Organisations that invest in ongoing learning and courses on sales management consistently outperform peers that rely solely on experience or informal training.

Teams that maintain structured outreach are significantly more likely to exceed targets than those that rely on occasional effort.

Research indicates that sales professionals with regular coaching support are significantly more likely to reach or exceed quota, with performance increases of up to 17% compared with those without ongoing coaching.

Organisations with strong sales management practices consistently outperform those relying solely on product features or pricing. Research demonstrates that teams investing in structured training, data-driven insights and coaching achieve superior performance.

By shifting focus towards expansion within the current base, businesses can unlock reliable revenue while reducing the pressure on new-business pipelines.

Sales teams that integrate coaching for sales cultivate a mindset of curiosity and value discovery.