
The cost of ‘settling’ for a sales job
Too many people in sales go through the motions without passion, purpose or progression. While some individuals wake up energised by the challenge of sales, others simply endure it to receive a salary. Sales professionals with a career mindset are always learning and they outperform peers with a job mindset consistently. According to HubSpot’s 2024 Sales Trends Report, salespeople who engage in monthly skills development and mentorship programmes close 23% more deals than those who don’t. One of the most effective ways to foster this development is through structured sales manager courses, which provide the strategic and leadership tools essential for long-term growth.
The job vs career mentality in sales
According to our sales manager courses, the heart of the difference is commitment. A job is transactional; it’s about doing just enough to meet quota and clock out. A career, on the other hand, is transformational – it evolves, grows and thrives with every experience, failure and win. Sales professionals stuck in job-mode often resist change, avoid upskilling and lean heavily on external excuses. Salespeople with a career mindset seek out challenges, pursue personal development and align their goals with long-term growth. Take two people who start in the same sales role and 20 years later, one is leading teams and influencing global strategy, while the other remains stagnant. The difference isn’t age or luck – it’s intention and continuous investment in growth, including through targeted training.
Skills development separates leaders from laggards
The sales landscape has undergone significant change. In today’s hybrid business world, clients are more informed, more demanding, less patient. Salespeople must offer strategic value beyond product specs. According to Salesforce’s State of Sales report, 87% of high-performing salespeople receive consistent coaching and are actively involved in skills-based development programmes. And sales professionals who treat their careers seriously don’t wait for their organisations to offer training – they actively seek it. Sales manager courses are a prime example of how forward-thinking professionals level up. These courses enhance strategic thinking, leadership, communication and the ability to build and scale high-performing sales teams. For emerging and seasoned sales leaders alike, these courses provide the insights needed to understand pipeline data, motivate teams and navigate complex B2B environments. The ability to lead is no longer optional in today’s sales ecosystem; it’s a baseline expectation.
Building the right habits and systems
A career requires infrastructure. That means setting goals, measuring performance, and taking corrective action – not waiting for someone else to do it. Those stuck in “job-mode” tend to coast on previous wins or complain about uncontrollable factors like leads, the market or the economy. Sales professionals with a career mindset, on the other hand, develop systems: time-blocking for prospecting, regular reviews of CRM performance data, ongoing roleplay sessions and feedback loops with mentors or managers based on sales manager courses. Research from McKinsey highlights that companies with structured sales enablement and training programmes achieve up to 20% higher win rates.
The facts: mindset, motivation and meaning
- One of the biggest predictors of long-term success in sales is mindset. A report from the Harvard Business Review identifies growth mindset as a defining trait in high performers across all industries. This includes the belief that skills can be developed, that failure is part of learning, and that constructive feedback is a gift.
- Career-oriented salespeople are deeply motivated by mastery, autonomy and purpose. They find meaning in their role as advisors, problem-solvers, and revenue drivers. They don’t just work in sales – they build a life through sales.
- A critical component of this mindset shift is mentorship and community. By surrounding themselves with other growth-minded professionals, enrolling in sales manager courses, and participating in performance-based networks, salespeople embed themselves in an environment that fuels their ambitions.
- While organisations should offer career development support, it’s up to the individual to act. Sales professionals must stop waiting for permission to grow. Whether you’re looking to move into a leadership role or deepen your current capabilities, sales manager courses offer the structured development and external validation needed to step into your next phase.
- Progression doesn’t always mean promotion. A career mindset also includes lateral growth – becoming a subject matter expert, taking on mentoring roles or contributing to strategic projects. All these pathways are valid and valuable, particularly when grounded in continued education and development.
Choose growth over comfort
Comfort is the silent killer of sales careers. The desire to avoid discomfort, like cold calling, rejections or being held accountable, often keeps people stuck in roles they’ve outgrown. The danger isn’t just in underperformance; it’s in untapped potential. To move from a sales job to a sales career, you must choose growth over comfort, action over excuses. Whether you’re five months or 15 years into your sales journey, there is always a next level – provided you’re willing to do the work. If you’re serious about progression, leadership and excellence in sales, invest in your growth through the right training and support. At SalesGuru, we believe that sales is more than just a job – it’s a profession worth mastering. Our sales manager courses are designed for sales professionals ready to lead, grow and inspire. Get in touch with us, today.