Sales Trainers: Overcoming the Fear of Prospecting
The number one reason salespeople avoid prospecting is fear, specifically the fear of rejection or hearing no. This fear or call reluctance can significantly undermine a salesperson’s career. Despite their normally confident demeanour, many sales professionals break out into a
Sales Management: The Underrated Power of Cold Calling
In today’s sales climate, cold calling is frequently the source of contention. Criticised as outdated and ineffective, it’s frequently overshadowed by the allure of digital marketing and social media’s sophisticated algorithms. Many view it as a relic, relegated to the
Sales Coach: Every Sales Professional Needs a Coach
In the arena of sales, one truth stands out: you can’t close a deal with someone who doesn’t know you exist. This seemingly straightforward concept is at the heart of why effective prospecting is not just important but essential for
Sales Management: Proactive Prospecting
In sales management, a troubling trend is emerging: a decline in the crucial skill of proactive sales prospecting. Many sales professionals are leaning heavily on incoming leads and existing accounts. This growing reliance reveals a significant gap in the essential